What do you know about SEO? Can you be found when you are Googled?
Yellow Pages phone book is close to worthless. Video is proof from others.
Search engines are the normal first place for people to start their research.
at 1:16 the man has it right Google Everything, Google Everything, Google Everything.
Can you be found when you a Googled?
3:45 This guy spent $18000 a MONTH on YellowPage ads. That is high and does not have as high of a return as optimizing your site. Paying for YellowPage ads really has no long time benefit for your search engine rankings. You stop paying; your leads stop coming in.